@misc{Mierzwińska-Hajnos_Agnieszka_The, author={Mierzwińska-Hajnos, Agnieszka}, howpublished={online}, publisher={Wydawnictwo UMCS}, language={eng}, type={artykuł}, title={The effect of highlighting and hiding in a multimodal message: a conceptual blending analysis of a TV commercial for Momester®Nasal}, keywords={multimodality, conceptual blending, mode, highlighting, hiding, TV commercial}, }